This Privacy Policy describes how your personal information is collected, used and shared when you visit www.87c.fr (the “Site”) or make a purchase there.
Personal information collected
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as "Device Information."
We collect device information using the following technologies:
Log files, pixels, and tags
- Log files : track Site activity and collect data such as your IP address, browser type, Internet service provider, referring and exit pages, and timestamps (date and time).
- Invisible pixels, tags and pixels : electronic files that record information about how you browse the Site.
Order Information
When you make or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, phone number, and a list of products purchased for marketing purposes. This information is referred to as "Order Information."
When we use the term “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.
How do we use your personal information?
We use the Order Information we collect to process any orders placed through the Site (including processing your payment information, arranging shipping, and providing you with invoices and/or order confirmations). We also use this Order Information to communicate with you, assess potential fraud or risk, and, where it aligns with your preferences, provide you with information or advertising relating to our products or services.
We use the Device Information (in particular your IP address) that we collect to assess potential fraud or risk and, more generally, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our advertising and marketing campaigns).
Sharing your personal information
We share your Personal Information with third parties who help us use it for the purposes described above. For example, we use Shopify to host our online store , to learn more about how Shopify uses your Personal Information, please visit: https://www.shopify.fr/legal/confidentialite. We also use Google Analytics to better understand Site usage , to learn more about how Google uses your Personal Information, please visit: https://www.google.com/intl/fr/policies/privacy/. You can opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant or other lawful request for information we receive, or to protect our rights.
Behavioral advertising
As mentioned above, we may use your personal information to provide you with targeted advertisements or marketing messages that may be of interest to you. To learn more about how targeted advertising works, you can visit the Network Advertising Initiative (NAI) information page: https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising via the following links:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://about.ads.microsoft.com/fr-fr/ressources/politiques/annonces-personnalisees
You can also opt out of certain services via the Digital Advertising Alliance opt-out portal: https://optout.aboutads.info/?c=3&lang=fr.
Do not follow
Please note that we do not alter our Site's data collection or usage practices when we detect a "Do Not Track" signal on your browser.
Your rights
If you are a European resident, you have the right to access the personal information we hold about you and to request that it be corrected, updated, or deleted. To exercise this right, please contact us using the contact details below.
Furthermore, if you are a European resident, please note that we process your information to fulfill our contractual obligations to you (for example, if you place an order on the Site) or to pursue our legitimate business interests, as listed above. Please also note that your information may be transferred outside of Europe, including to Canada and the United States.
Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes
We may modify this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Contact us
To learn more about our privacy practices, if you have any questions or wish to file a complaint, contact us by email at donneespersonnelles@87c.fr , or by mail at the following address:
ALLANDE, 12 avenue Louis Ricoux, 87210 Le Dorat, France
